Privacy Policy

Last updated: 1 November 2026

Introduction

This Privacy Policy explains how The Liberty Blueprint (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit our website at thelibertyblueprint.co.uk, sign up for our free resources or emails, or buy our products through our Etsy shop.

We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

By using our website, you agree to the practices described in this policy. If you do not agree, please do not use our services.

What information we collect

Information you provide directly

• Email address — when you sign up for a free resource (such as the 7-Day Shame Reset), subscribe to our emails, or contact us.
• Order information from Etsy — when you buy one of our products through our Etsy shop, Etsy shares the details we need to fulfil and support your order. This usually includes your name, Etsy username, the products you bought and the order date, and may include your email address or postal address. We never see or receive your payment card details.
• Any information you include in emails or messages — if you contact us directly or message us through Etsy.

Information collected automatically

• Technical data — when you visit our website, our hosting provider and security tools automatically process technical information such as your IP address, browser type and the pages you request, so the site can work and be protected from attacks.
• Cookies — see the Cookies section below for full details.

We do not currently use website analytics.

Information we do not collect

We do not ask for your phone number or any health or medical data, and you do not need an account on our website. Apart from the order details Etsy shares with us when you buy from our shop, we do not collect your name or address. We have intentionally designed our service to minimise the personal information we hold about you.

Our lawful basis for processing (UK GDPR)

Under UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following bases:

• Consent — When you subscribe to our emails or sign up for a free resource, you give us consent to send you emails. You can withdraw consent at any time by unsubscribing.
• Contract — When you buy from our Etsy shop, we use the order details Etsy shares with us to fulfil your order and provide support.
• Legitimate Interest — We use technical data to keep our website secure and working properly, and we keep records of customer messages so we can help you. We ensure this does not override your privacy rights.
• Legal Obligation — We may retain certain data where required by law, such as financial records for tax compliance.

How we use your information

• To fulfil and support orders — using the order details Etsy shares with us to answer questions and resolve any problems with your purchase.
• To send email communications — delivering free resources, email content, and product updates. You can unsubscribe at any time.
• To keep our website secure and working — using technical data to protect the site from attacks and fix problems.
• To respond to enquiries — when you contact us by email or through Etsy.
• To comply with legal obligations — maintaining records as required by UK law.

Email marketing and newsletters

When you download a free resource or subscribe to our newsletter, you may receive emails from us containing recovery tips, new product announcements, and helpful content. Every email includes a clear unsubscribe link at the bottom.

We will never sell, rent, or share your email address with any third party for their marketing purposes. Your email is used solely to communicate with you from The Liberty Blueprint.

We comply with the Privacy and Electronic Communications Regulations (PECR) and only send marketing emails where we have your consent or a legitimate soft opt-in basis.

Purchases through Etsy

Our products are sold through our Etsy shop. When you buy from us:

• Etsy processes your payment. We do not see or store your payment card details.
• Etsy delivers your download. Your files are available from your Etsy account after payment.
• Etsy shares order details with us so we can fulfil and support your order. We keep a record of your purchase (such as your name, Etsy username and the products you bought) for customer support and for tax and accounting purposes.
• Etsy is responsible for the personal data it collects when you use its platform. Please read Etsy’s Privacy Policy to understand how Etsy uses your data.
• Digital products are delivered electronically and are non-refundable once downloaded, except as set out in our Terms & Conditions.

Cookies

Our website uses only a small number of cookies — small text files stored on your device — that are needed for it to work securely. We do not currently use analytics, advertising or tracking cookies.

Type	Purpose	Duration
Essential (security)	Used by our security software to protect the website from malicious traffic and attacks.	Varies, up to 1 year
Essential (login)	Set only if you log in to the website’s admin area. Visitors do not need to log in.	Session, or up to 14 days

You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling essential cookies may affect the functionality of the website.

We do not use advertising, remarketing or third-party tracking cookies. If we add analytics or other non-essential cookies in future, we will update this policy and ask for your consent where the law requires it.

Who we share your data with

We do not sell your personal data. We may share limited data with the following categories of service providers, who process data on our behalf and under our instructions:

• Etsy — which processes payments and delivers products for purchases made through our shop.
• Email service provider (MailerLite) — to store your email address and send the free resources and emails you sign up for.
• Website hosting provider (Hostinger) — to host and serve the website.
• Website security and performance tools (Wordfence and LiteSpeed Cache) — to protect and speed up the website.

All service providers are contractually required to protect your data and may only use it for the specific purposes we instruct.

We may also disclose your data if required to do so by law, regulation, or valid legal process.

How long we keep your data

• Email subscribers — your email is retained for as long as you remain subscribed. When you unsubscribe, your email is removed within 30 days.
• Purchase records — order details shared by Etsy are retained for up to 6 years to comply with UK tax and accounting requirements.
• Technical and security logs — kept only as long as needed to keep the website secure, then automatically deleted.
• Customer support correspondence — retained for up to 24 months from the date of your last message.

When retention periods expire, we securely delete or anonymise your data. Residual copies may exist briefly in encrypted backups as part of routine backup schedules.

Your rights under UK GDPR

You have the following rights regarding your personal data:

• Right to access your data
• Right to correct inaccurate data
• Right to delete your data
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent
• Right to lodge a complaint with the ICO

To exercise any of these rights, contact us at info@thelibertyblueprint.co.uk. We will respond within 30 days as required by UK GDPR.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection authority. You can contact the ICO at ico.org.uk or by calling 0303 123 1113.

Data security

We take the security of your personal data seriously. We use appropriate technical and organisational measures to protect your information, including encrypted connections (SSL/TLS), secure hosting infrastructure, and access controls.

However, no method of electronic transmission or storage is completely secure. While we take all reasonable precautions, we cannot guarantee absolute security.

International data transfers

Some of our service providers, including Etsy and our email service provider, may process your data outside the United Kingdom, including in the European Union and the United States. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions, to protect your data in accordance with UK GDPR.

Children’s privacy

Our website and products are intended for individuals aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you believe a minor has provided us with personal data, please contact us immediately and we will take steps to remove it.

Links to other websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to review the privacy policy of any site you visit.

Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. For significant changes, we will notify you by email or through a prominent notice on our website.